SAN FRANCISCO CA USA, OCT 13, 2016 (PRNewswire): RevivSerums.com, a San Francisco-based global leader in cosmetic chemistry innovation, introduces a first-of-its-kind cosmetic topical, HA7X Multi-Molecular Hydrator Serum.
HA7X is one of the first products of its kind to include award-winning Neurophroline™ active cosmetic ingredient from the Active Beauty business unit of Givaudan, a group of companies headquartered in Switzerland. Neurophroline cosmetic ingredient won in-cosmetics 2016 Gold Award for Best Ingredient at its annual global showcase for personal care ingredients in Paris this spring.
A multi-dimensional approach to the application of topical hyaluronic and rejuvenating complexes, this first-of-its-kind dermo-biotech serum combines seven forms of hyaluronic technologies with the Neurophroline ingredient to deliver visible hydration, protection, plumping, smoothing, rejuvenation, and recovery from the skin's surface down to subcutaneous levels.
HA7X supports the skin’s natural ability to replenish its own scaffolding, tightening and cushioning, and targets the protection of skin from stressors like cortisol, pollution and UV.
“HA7X is another great example of innovative cosmetic chemistry from Reviv Serums,” said Maya Waldman, Director of Happiness for Reviv Serums. "There is clear demand for a product that addresses the target concerns: hydration, scaffolding, and the negative effects of stress and pollution, at a fair price. Our customers will love that this new serum also contains both instant-plumping, as well as timed-release components.”
HA7X includes 29 of the primary ingredients in the industry leading HA5 Rejuvenating Hydrator® by SkinMedica® / Allergan®. HA7X then includes two additional, new hyaluronic technologies (for a total of seven). Yet with these new actives, HA7X is about half the price as the SkinMedica product.
The Neurophroline ingredient is found in an exclusive and sustainable phyto extract, and is a unique bioactive cosmetic ingredient able to block the production of cortisol, the major stress hormone, by skin cells. It has also shown to promote the release of endorphins, a natural calming neuropeptide acting on mood and promoting a sense of well-being and relaxation.
The Neurophroline ingredient shows fast benefits in only 2 weeks, with a visible reduction of redness (up to 2.4x), a very fast recovery of skin luminosity (+57%), and improvement in global skin color (+99%) after only 28 days.
Environmental pollutants including cigarette smoke, ozone, exhaust fumes and heavy metals generate free radicals that induce oxidative damage and put skin cells in a state of stress. Givaudan’s active ingredient Neurophroline targets these sources and effects, which contributes to reducing the appearance of premature aging caused by environmental pollution.
"As we continue to build our premier global brand in award-winning personal care ingredients, we are excited about launching Neurophroline on the US market, winning the innovation award, and contributing to all of our customers’ success. We highly value Reviv’s commitment to formulating innovation into their products,” noted Romain Lemeunier, head of Givaudan Active Beauty North America. “The future looks very bright for skincare science, and skincare consumers.”
HA7X also contains several novel deepsea bioactives which target skin renewal and reactivity, and microspheres that impart an elegant silky texture and optical blurring effect.
HA7X Serum debuts at an introductory price of $89 for a limited time here. It is available immediately at RevivSerums.com, which ships to many countries worldwide with free shipping, and at select retailers, e-tailers, salons, medspas and physician's offices.
RevivSerums.com is a wholly owned component of Astonishing Developments Ltd. based in San Francisco, a global leader in topical therapies for hair, scalp, lashes, face, neck and body.
HA7X is a trademark of Astonishing Developments Ltd. Other company and/or product names may be trade names, trademarks and/or registered trademarks of the respective owners with which they are associated. Astonishing Developments Ltd. and its RevivSerums.com products, including its HA7X Multi-Molecular Hydrator Serum product, are neither affiliated with, nor approved by, Allergan Inc., nor SkinMedica®. These statements have not been evaluated by the U.S. Food and Drug Administration. Products not intended to diagnose, treat, cure, or prevent any disease.
#HA7X #skincare #Neurophroline #skinhydration #skinstressors #incosmetics