FOR IMMEDIATE RELEASE
Contact: Bill Henderson
Phone: (415) 763-7248
RevivSerums.com Launches First Swiss Hair Stimulating Redensyl Product in U.S.
SAN FRANCISCO, JULY 31, 2014 /PRNewswire/ – RevivSerums.com is the first North American company to bring a hair care product to market containing award-winning Redensyl® from Swiss-based Induchem®.
Designed for both men and women, this novel next-generation leave-in serum can help significantly boost hair density, thickness, fullness, natural color, strength, and overall health.
"We are delighted to be one of the first to bring Redensyl to market, and to augment our popular and effective hair stimulating serum with this unique active," said Astonishing Developments' Director of Lotions and Potions Vance Nesbitt and principal formulator. "In updating one of our most popular products, we make it even more potent and effective while still maintaining its current price point of $49 (a $100 value). And with the addition of new polymers, it is even better for daily use since it instantly strengthens and thickens existing hair without making the hair stiff, oily, or smelly."
Induchem, creator of Redensyl, is a leading Swiss producer of specialty cosmetic actives for the personal care and cosmetic industry, with a worldwide presence including U.S.-based Induchem USA, Inc. in New York City.
"As we further build our premier global brand in clinically proven personal care ingredients, we are excited about the continued growth potential in the U.S. market for us and for RevivSerums,” said Induchem U.S.A.'s General Manager Parand Salmassinia. "We're looking forward to a very productive working relationship that will benefit customers across the nation.”
Redensyl won In-Cosmetics 2014 Silver Award for Best Ingredient at its annual global showcase for personal care ingredients in Hamburg this past spring (http://www.induchem.com/news-home/redensyl-silver-award-at-in-cosmetics-2014/).
Induchem cites Redensyl to be "the first cosmetic alternative to hair transplantation surgery." The product combines two patented Induchem molecules - DHQG and EGCG2 - to reactivate hair growth by targeting hair follicle stems cells, reactivating the proliferation of ORSc stem cells, protecting them from apoptosis, maintaining their differentiation properties, and activating the metabolism of dermal papillary fibroblasts.
Induchem's clinical assessment on volunteers produced outstanding results for Redensyl. In less than three months, 85 percent of the volunteers had significant and visible hair growth, with +9 percent of new growing hair and -17 percent of falling hair, enabling up to +28,200 new hairs in 84 days.
Redensyl yields almost two times the score of the worldwide reference minoxidil, according to Induchem.
RevivSerums is now incorporating this innovative, award-winning product in a new formulation of its popular 5 star-reviewed RevivHair Stimulating Serum.
In addition to the incorporation of Redensyl, RevivSerums is updating its hair stimulating serum with several additional new breakthrough ingredients:
• PhytoCellTec™ Argan, from Swiss-based Mibelle AG Biochemistry, is the first cosmetic active with proven efficacy on dermal stem cells. Hair follicles represent a highly relevant and efficient penetration pathway and reservoir for topically applied substances. Dermal papilla, where the dermal stem cell pool is localized, can be reached over follicular penetration. Sox2 expression is enhanced and “stemness” of the dermal stem cells is improved which in turn induces the repair of hair follicles.
• Cellulosomes® Crithmum Maritimum ST from Seppic® is an exclusive Sea Fennel stem cell culture that helps promote better epidermal metabolism, increases cell renewal, and the synthesis of collagen, proteoglycans, and glycosaminoglycans.
In addition to these breakthrough new ingredients, RevivHair Stimulating Serum contains its armament of remarkably effective, novel actives:
• Human Keratinocyte Growth Factor (KGF, rh-Polypeptide-3); PhytoCellTec™ Malus stem cells; Prezatide Copper Acetate; Myristoyl Pentapeptide-17; Copper Tripeptide-1; Acetyl Tetrapeptide-3; Biotinoyl Tripeptide-1; Palmitoyl Tripeptide among other superb actives.
The revised formula is now fragrance-free, and its base is a light, almost clear, formulation safe for all hair colors and hair types.
In addition to these innovative new ingredients, Reviv Serums is now providing PDPO (Pyrrolidinyl Diaminopyrimidine Oxide -- trade name Triaminodil™) in a separate optional vial for customers who want the growth-regulating effects similar to its chemical cousin minoxidil, which is a Pyrimidinediamine Piperidinyl Oxide. The vial ingredient is optional for those users who don't mind potential initial increased shedding since this ingredient can help promote the transition from the telogen (resting) phase to the anagen (growing) phase of the hair cycle. The vial is a customer add-on, and is only $5.
Revivair Stimulating Serum is meant to be used once or twice daily in addition to regular styling products or products such as minoxidil, and is applied directly to the scalp.
Note: The serum is considered a cosmetic, not a drug, and the product is not intended for use in the cure, mitigation, treatment, or prevention of disease and/or is not intended to affect the structure or any function of the human body.
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#RevivSerums #Redensyl #Induchem #hairloss #hairgrowth
Product Packaging Photos
600 x 600 px (with "Indiglo" filter): http://bit.ly/1mJqQ7r
4000 x 3000 px: http://bit.ly/1nlamaF
1200 x 1200 px: http://bit.ly/1jXGTDI
RevivSerums logo file (black background): http://bit.ly/1l8RCqo
RevivSerums logo file (white background): http://bit.ly/1x7nvou
Redensyl Silver Award Seal from in-Cosmetics: http://bit.ly/1rDWKdi
Redensyl Brochure: http://bit.ly/1ke5YLe
PhytoCellTec Argan: http://bit.ly/1rPeMXx
PhytoCellTec Malus: http://bit.ly/1tGoITM
Cellulosomes Crithmum Maritimum ST: http://bit.ly/1nXYjLH
Redensyl teaser video: http://vimeopro.com/induchem/induchem-channel/video/91494155
Induchem video of award: http://vimeopro.com/induchem/induchem-channel/video/91528372
PhytoCellTec™ Argan stem cells: https://www.youtube.com/watch?v=piwFnNY432U
PhytoCellTec™ Malus stem cells: https://www.youtube.com/watch?v=CnrQ7owWapQ
RevivSerums.com is a wholly owned component of Astonishing Developments Ltd., based in San Francisco, California. The company specializes in novel and innovative clinical treatment serums for skin and hair rejuvenation. They currently distribute throughout North America (U.S., Canada, Mexico), Europe and South Africa and are poised to enter markets in Japan.
RevivSerums is a trademark of Astonishing Developments Ltd. Redensyl is a registered trademark of Induchem Holding AG Corporation, Switzerland. Other company and/or product names may be trade names, trademarks and/or registered trademarks of the respective owners with which they are associated.